Strategy
Define your audience and build a standout marketing strategy centered on customer segmentation, competitive analysis and emotional engagement.
Welcome to Species
A design studio turning
brands into digital experiences
that resonate.
Every brand has a unique story worth telling.
Let us help you tell yours.
San DiegoWorking everywhere
Services
We offer a full suite of services to help you build and grow an impactful digital presence.
From website design and brand strategy to digital marketing and analytics, we support every stage of your brand’s journey with clarity, curiosity and a bias toward useful outcomes.
Web Development
Unique, responsive user experiences built to leave lasting impressions and drive results — from greenfield launches to thoughtful rebuilds.
Identity & Branding
Every customer touchpoint is an opportunity. We create clear brand systems that make each interaction feel intentional and unmistakably yours.
Digital Marketing
Paid search, paid social, SEO, segmentation, tagging and tracking — a connected approach to being found and turning attention into action.
Data + Analytics
Reporting that goes beyond dashboards, combining data sources with useful recommendations and practical next-step implementations.
Nonprofit Organizations
Purpose-built digital support for nonprofits looking to reach more people, attract stronger partners and raise more funding.
The word on the street
“Easily one of the brightest people I’ve worked with, Kristin is a true unicorn. She has the rare ability to understand hard analytics and technology and mix that brainpower with deep empathy to create customer-centric experiences.”
“Kristin is a data and digital marketing weapon. She is constantly on the pulse of current marketing trends and has the ability to pull succinct, clear recommendations from deep data sets.”
“Your blind optimism and constant ‘I can figure it out’ attitude is what made others believe. Without you contributing as a catalyst to the culture of who we are, we simply wouldn’t be where we are today.”
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About Species
Not just web designers + consultants. Partners in crafting legacy brands that radiate authenticity.
Founder
Hi, I’m Kristin.
The human behind Species.
With 15+ years of experience in web and digital strategy, I’ve driven transformative growth strategies and integrated omni-channel campaigns for leading global brands and small startups alike.
We are passionate about enabling brands to connect with their audiences in deeper, more meaningful ways through data-driven, human-centric strategies.
Webflow✦Figma✦WordPress✦Shopify✦API Integration✦Git✦Analytics✦Strategy✦Webflow✦Figma✦WordPress✦Shopify✦