Mission Bay Puppy Rescue
Mission Bay Puppy Rescue has been a beacon of hope for thousands of dogs, rescuing them from kill shelters and unstable conditions over the past 30 years. They needed a digital solution to showcase adoptable dogs in real time and boost adoption rates through improved visibility and engagement.
Project approach
Despite decades of rescue success, Mission Bay Puppy Rescue’s website couldn’t support its most urgent goal: helping dogs get adopted.
We created a custom site experience connecting backend records to a dynamic CMS-driven front end, making it easy for visitors to browse available dogs. SEO best practices, Google Ad Grant campaigns and social-friendly features increased reach and turned the website into a stronger adoption engine.
